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With jewelry sales on the rise, furniture makers see an opportunity to roll out a new piece of furniture: the massive jewelry armoire |
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By Cheryl Lu-Lien Tan WSJ 08/25/05 |
Butler Specialty Co. features nearly three-foot-tall armoires, with drawers specifically built to hold rings, bracelets and earrings, as well as hooks for scarves and necklaces. It tested the waters three years ago by introducing a vanity with a few felt-lined drawers for rings and earrings, and when the piece sold well, it designed an armoire just to hold jewelry. Sales of jewelry increased by about 5% last year, according to Accessories, a trade publication.
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